PHOTOS: Shooting Canada Men’s National Soccer Team at BMO Field for Chevrolet in their quest to qualify for 2014 FIFA World Cup Brazil

Had the pleasure to recently shoot an assignment at BMO Field – Toronto’s home to soccer action. The occasion in mid-October was the Canada Men’s National Soccer Team as they are in the midst of qualifying play for 2014 FIFA World Cup Brazil match play. I hadn’t shot at BMO Field before, so it was […]

Bud Light Canada on Facebook encourages action by asking, “Are You In This Ad?”

I’m starting to see more brands play with cool concepts that tie together digital, traditional, and experiential marketing in smart ways. Its not enough to get people to just visit brand websites (or increasingly, their facebook pages.) We want visitors to take some sort of action. Budlight Canada tries to get the action going by […]