BLOG: My favorite photos I shot during 2013 (all photos Richard Budman)

I look back fondly on the year that was 2013 for my photography. I tried to get better and more creative in my picture taking as I decided to take a few photography courses. Got the privilege to travel coast to coast in Canada again including traveling to the most far east I’ve ever been […]

VIDEO: Canadian Women’s National hockey team on playing Safe & Fun hockey

One of the programs I really enjoy working on at the agency is Chevrolet Canada’s sponsorship and support for hockey. From the partnership with Hockey Canada to grassroots hockey support on the award-winning Safe & Fun hockey helmet program – it’s been very rewarding to be involved with these initiatives. I have a few roles […]

PHOTOS: Shooting Team Canada at the Women’s World Hockey Championship in Ottawa

I was in Ottawa, Ontario in early April for the 2013 Women’s World Hockey Championship. Was there to shoot on behalf of Chevrolet Canada who is a proud sponsor of Team Canada. It was a great tournament and here I’ll admit to enjoying women’s hockey far more than I thought I would. Simply put – […]

BLOG: A convergence of experiential marketing and social media at the World Junior Hockey Championship in Edmonton

Major brand names partnering with big sporting events is nothing new. National brand advertisers have supported sporting events for decades. Sports themselves have come to rely on the BIG money sponsorship revenue. What’s new is how brands are leveraging often very newsworthy content from the major events they sponsor – especially on social media channels. […]